Video: How Snapchat’s Snap Publisher ad creation tool works
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Snapchat’s Snap Publisher offers 13 ad templates, converts horizontal videos to vertical Snap Ads and uses computer vision to automatically edit videos.
Snapchat has rolled out a tool called Snap Publisher that the company claims brands can use to create vertical video Snap Ads in under two minutes.
But how easy to use is Snapchat’s browser-based tool? And how powerful?
Check out this video that explores Snapchat’s ad templates, shows how to convert a horizontal video into a vertical Snap Ad and tries out Snap Publisher’s feature that uses computer vision technology to automatically edit videos.